It's October 1st and the annual onslaught of "pink" cause-related marketing has begun.
There are too many ploys to get consumers to part with money in exchange for breast cancer pink-ribbon themed stuff. Sunday's newspaper was filled with pink-colored coupons advertising all kinds of products claiming to give a donation to a breast cancer organization in exchange for a purchase.
I HATE this time of year.
Buying pink-ribbon merchandise does very little to help find a cure for breast cancer. If you really want to help, consider making a donation straight to a cause you support.
If you must buy the pink ribbon stuff, please Think Before You Pink.
And don't buy me the pink socks, or the pink yogurt, or any other pink ribbon junk.
Just help the scientists find a real cure for breast cancer. Soon.